AI can accurately predict and optimize human behavior | Sonja Köhne & Miriam Klöpper

AI can accurately predict and optimize human behavior | Sonja Köhne & Miriam Klöpper

With technological advances in the field of AI and a growing amount of behavioral data that employees produce in their day-to-day routine, so-called people analytics tools have become a topic of public debate. These tools capture and analyze the behavioral data of employees, combine it with business data and offer employees and their manager’s insights into work routines, performance and potential. Based on this, people analytics promises to objectify and optimize employee-related decisions. Managers, therefore, place high expectations on these tools, especially with a growing number of employees who work from home and move outside their spatial control.

Learn more here: https://www.hiig.de/en/myth-ai-can-accurately-predict-and-optimize-human-behavior

Explore more myths at: https://whyai.eu

Everyone talks about AI. But how does it change society? And how can we use it to help society? For that, we need to understand how AI works and how we can make it work for us. We need to do it right because there is so much to get wrong. This is why we have put together the online learning space “Why, AI?””. It is conceptualized as an open education resource (OER) and all material is licensed under CC BY. Let’s continue a conversation about what we want AI to do – and what we want to do with AI. “Why, AI?” curated by Matthias C. Kettemann and Daniela Dicks for the Humboldt Institute for Internet and Society, Berlin, the Leibniz Institute for Media Research (Hans-Bredow-Institut), Hamburg, Junges Forum: Technikwissenschaften and the Sustainable Computing Lab at the Vienna University of Business and Economics. Find out more at: http://whyai.eu

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Learn more here: https://www.hiig.de/en/myth-ai-will-kill-us-all/

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